Yes Theory began in the summer of 2015 when Ammar, Thomas, Derin and I (Matt) were four strangers in our early 20s who bonded over the idea that life's greatest moments and deepest connections exist outside your comfort zone.

We dropped everything we were doing and committed ourselves to this philosophy. Today Yes Theory is a community of millions of people who act on the belief that seeking discomfort is the gateway to a fulfilling life.